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Case study · Healthcare
Local SEO for a multi-location healthcare provider
Optimised Business Profiles, location pages and a steady review programme helped a clinic chain appear in the map pack for its key treatments across the city.
ClientMulti-specialty Clinic Chain
IndustryHealthcare
LocationBengaluru
ServiceLocal SEO
Duration9 months
+146%Calls from Google Maps
4.7★Average rating
+92%Appointment enquiries
The challenge
Each clinic had an incomplete or duplicate Google Business Profile, inconsistent addresses across directories and a single generic contact page on the website. Patients searching nearby were finding competitors first.
What we did
- Cleaned up duplicates and fully optimised every Business Profile with treatments, photos and posts.
- Fixed name, address and phone consistency across major directories.
- Built unique location pages with doctors, timings, directions and patient FAQs.
- Introduced a compliant post-visit review request via SMS.
The results
Every clinic now ranks in the local map results for its core treatments, with calls and direction requests tracked per branch in a monthly report.
“Our front desks noticed the difference in phone calls before we even saw the report.”
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